Development & Alumni Relations Office 


28 September 2017


Queen’s University Belfast would like to invite graduates to take part in a short online survey about university reputation. And those who complete the survey before Monday 9 October have a chance to win a £100 Amazon voucher!


This is a project managed by The World 100 Reputation Network, a group of leading global universities, to which Queen’s belongs.


To take part in this survey, which should take around 5 minutes to complete, please click on the link below or copy and paste it into your browser:

Those completing the survey will be eligible to enter a prize draw for one of 2 x £100 Amazon vouchers or 16 x £50 vouchers.


The feedback you provide will be extremely valuable to us, so we would be very grateful if you could take the time to complete this survey.

Queen’s is part of a UK Pilot Group taking part in the survey, which also comprises the University of Glasgow, King’s College London, the University of Liverpool and Queen Mary University of London.

The World 100, part of The Knowledge Partnership, is an independent market research company, operates in accordance with the Code of Conduct of The Market Research Society. All results will be treated as confidential and never linked to you personally. The prize draw is optional and any contact details collected will not be associated with your survey responses or shared with any third parties. 

The World 100 Tracker is a unique university benchmarking tool, providing a 360° view of reputation by national and international audiences. It measures brand impact across world-class universities within the global higher education market. The World 100 Tracker provides a comprehensive management information tool to steer university communications, recruitment, campaigns, and senior management strategy.

Louise Simpson, Director of The World 100, said: “Every university is interested in benchmarking and reputation – directors want comparative data to underpin strategy and operational decision making, and see a wider view of reputation than by individual surveys or the world rankings. As reputation and HE experts, we’ve been working hard to find a way of analysing university reputation that is robust, comparable and easy to read. The result is The World 100 Tracker.

“We’re delighted to have ten universities helping us test the method and support the tool in our pilot year, 2017. Working with them has helped us identity the audiences that really matter, and the right questions to put to them.”

 Extended closing date for survey – Wednesday 18 October 2017

 If you wish to know more about this survey, contact Adam Cresswell. Full terms and conditions, including The Knowledge Partnership’s privacy policy, available here.

General inquiries to Dr Kathryn Boyd, Market Insight Manager, Queen’s University Belfast; tel: +44 (0)28 9097 1088.


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